Outdoor signage is a great way to advertise your business. In fact, in one study, 60% of companies saw a 10% or more increase in sales once they updated their signage. Unlike other forms of advertising, business signage is relatively affordable and easy to change or update as needed. Keep reading to learn the types of outdoor signage for business to choose the right option for you!
9 Types of Business Signage for Outdoor Advertising
You can use multiple types of exterior signs to enhance your business. Here are nine of the most popular types of outdoor signs.
1. Large Murals
With the proliferation of businesses in any given town or city, finding a way to stand out from the crowd is more important than ever. One way to make a statement is with a large mural. Not only will a mural add visual interest to your building, but it will also serve as a conversation starter and help attract new customers.
2. Construction Signage
If you’re in the construction business, you need outdoor signage with vital information to keep workers and bypassers safe. Construction signs provide pertinent information and can be used to direct traffic and secure construction areas.
3. Directional Signage
Welcome customers and clients to your business in the best way possible using directional signage for business. You can guide people to your door with minimal fuss by placing signs outdoors that are easy to see and read. This is especially helpful for companies that are tucked away or difficult to find. By marking where your business is located with floor decals, you can reduce frustration and ensure everyone can find their way to your door.
4. Office Signage
Using office signage outside your building is the perfect way to let customers and clients know where you’re located. Hang your office sign on the front of your building where people can see it daily. You can also use business door decals in an office space with multiple companies to make it easy for customers and clients to choose the right entrance to your business!
5. Restaurant Signage
Restaurants are unique because they rely heavily on foot traffic and see most of their business during mealtimes. As a result, attracting new customers who may not be aware of your restaurant’s existence can be challenging. One way to draw attention to your restaurant is strategically placed outdoor signage for business. By putting signs near busy intersections or popular landmarks, you can ensure that potential customers know your restaurant’s location. In addition, by using eye-catching graphics and creative wording, you can make your restaurant’s signage stand out from the rest.
6. Parking Garage Signage
Clear, concise signage is essential in parking garages. Garage owners and operators should ensure all entrances and exits are marked, and directional signs point the way to parking spaces. In addition, it’s important to provide information about rates, payment options, and height restrictions. A few simple signs can make the parking experience more pleasant.
7. Neighborhood Signage
A well-designed neighborhood sign can be a welcoming sight for residents and visitors alike. In addition to adding interest to the area, a well-crafted sign can also help promote community pride. Furthermore, a tasteful sign can increase property values and attract new businesses to the area. Choosing outdoor signage for a neighborhood is an excellent investment that can enhance the neighborhood’s appearance and reflect the community’s character.
8. Park Signage
Park signage can provide valuable information about the area, including its history, attractions, and rules. It can also help to orient visitors and keep them safe. Well-designed outdoor signage for parks should be clear and easy to read, with large print and graphical elements that are simple to understand for all park visitors.
9. Wayfinding Signage
One way to ensure customers can easily find their way around your business is to invest in high-quality wayfinding signage. Signs can help customers locate the parking lot, entrance, and various departments or areas inside your building. With the right signs in place, you can give your customers the best possible experience from the moment they arrive.
Get Custom Outdoor Signage from Admark Graphics
Good business signage can be a valuable asset for any business, and it’s important to work with a reputable company specializing in custom outdoor signage. At Admark Graphics, we create unique business signage to help your company thrive! Whether you work in an office building, on a construction site, or developing parks and neighborhoods, we have outdoor signage solutions for you. Contact us today to learn more!