The Palmdale Oil Company is a family owned distribution company which serves the state of Florida with industry specific fuel, oil and chemical needs. For the last 30 years they have serviced companies in the mining, industrial, construction, automotive, ranching, golfing, marine vessels and marinas, fleet, landscaping, agriculture and municipalities sectors. With 100 tankers statewide, they wanted an updated fresh look for higher visibility and one that would put forth a positive image on the road.
PALMDALE OIL
New Design Worked Around Company Logo
The Challenge- Removal of Existing Decal
The Palmdale Oil tankers had older decals made from incorrect materials that had incurred sun and oil damage over the years. This made them particularly difficult to remove. Our certified 3M installation team removed the existing graphics, cleaned each unit, made all necessary repairs, and then installed the updated graphics.
Updated Tanker
How We Did It
Our Recommendations
Our design team was able to present a half a dozen different designs for the company to choose from. We took their existing logo and incorporated it into a new updated design.
Using The Best Products
We replaced older inexpensive and inadequate materials with top-of the line vinyl. Using the best products preserves the longevity and durability of the graphics.
Color Scheme
We based Palmdale Oil’s color scheme off of their existing logo. But decided to add a grey background which matched the majority of the companies cabs.
Effect On Visibility
Palmdale’s strong design and visibility, with new clean lines, has increased their brand awareness and driven a positive return on their investment.
Palmdale Oil - Admark Partnership
Palmdale Oil continues the project of rebranding their entire fleet.